Subverse

Work Category: Systems & Operations

  • The Difference Between Probability and Randomness: Why They Are Not the Same

    Have you ever wondered if the universe operates like clockwork or if randomness truly rules our lives? Quantum mechanics has led many to believe that uncertainty and randomness are fundamental features of our universe. However, what if we misunderstand what randomness actually means? Probability and randomness, although related, are distinct concepts—and confusing one with the…

  • The Power of Deep Listening in User-Centric Design

    Have you ever felt like your users weren’t quite telling you the whole story? Maybe your research sessions often end with plenty of notes, but little genuine insight. What if the barrier between you and real breakthrough wasn’t your questions, but your listening? In the fast-paced world of design thinking, it’s easy to prioritize talking,…

  • The Stories We Tell—and the Ones We Can’t Ignore

    This blog is mostly about branding, communication, and design—but sometimes it won’t be. And here’s why. The world we live in is loud, fast-moving, and often overwhelming. Every day we’re bombarded with messages—through headlines, timelines, ads, and algorithms—each competing for our attention, trust, and belief. As someone who works in branding and communication, I spend…