Work Category: Illustration
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Building Trust in the Digital Realm: Ethical Guidelines for Marketing with Virtual Influencers
As digital landscapes evolve, so too does the way brands communicate with their audiences. Enter virtual influencers—AI-generated personas that are taking the marketing world by storm. But with this new frontier comes a set of ethical challenges. How do marketers ensure transparency and maintain trust when engaging with audiences through these digital avatars? In this…
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Historical Developments That Led to the Separation of Additive and Subtractive Color Theories in Art and Design
What’s the difference between the colors we mix with paint and the ones we see on our screens? If you’ve ever pondered this question while playing with different hues in both mediums, you’re not alone. The division between how color behaves in pigment versus light isn’t just a quirk of modern technology but the result…
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Understanding Design Thinking: A Comprehensive Guide
In a world where increasingly complex problems demand creative solutions, design thinking has emerged as a key methodology for fostering innovation and solving challenges in various industries. Whether you’re creating a new product, restructuring your business model, or trying to streamline services, design thinking can help you develop solutions rooted in empathy and collaboration. At…